Xbox 360 Sales Up – Video Game Title Sales Down

The month of May brought mixed news to the gaming community. Microsoft Xbox 360 sales were way up, but video game retailers had one of the worst months they’ve seen in four years. As far as hardware sale go, Microsoft made up approximately 34% of all sales. What’s more impressive is that the Xbox Kinect is still going strong.

Sony was finally able to make a big impression with the PlayStation 3. For months, Microsoft and Nintendo have continually beat out Sony with the sale of the Xbox 360 and the Wii. Unfortunately for Nintendo, the Nintendo 3DS didn’t sell as well as the company first anticipated, but it did manage to move 80,000 units.

Video game titles are still selling at a snails pace. With the exception of ‘Call of Duty: Black Ops’ and a handful of other titles, game developers are struggling to remain in the black. Several video game publishers have called it quits since the beginning of 2011. With Redbox set to offer video game rentals, companies such as Gamestop are trying out different strategies.

Video game makers are hoping that they can post better number toward the end of the year. With the holidays fast approaching, and back to school shopping season around the corner, buyers will be turning out, but the real question is, will they be buying video games? Even though Sony had one good month, the company has been suffering amid the security breach crisis. Hopefully, Sony will be able to keep up the good work now that the worst has passed.

About the Author